oh!oh! HA & Proteoglycans Amber Serum 30ml (with 3.1% Hyaluronic Acid & 5% Proteoglycans Complex) - Moisturizing, Restoring & Rejuvenating Skin Essence
oh!oh! HA & Proteoglycans Amber Serum is a new generation moisturizing serum designed for all skin types. Its breakthrough formula with 3.1% multi-molecular weight Hyaluronic Acid combined with Proteoglycans not only optimally distributes moisture to multiple skin layers, provides long-lasting hydration, and enhances the skin's ability to retain water, but also supports the creation of a dermal cushion structure, prevents signs of aging, and maintains firm, smooth, and elastic skin texture. In addition, the product is enhanced with brightening, restorative, and skin barrier-strengthening properties thanks to essential nutrients such as Niacinamide, Arbutin, Ceramide NP, Amino Acid Complex & Peptide Complex. With a lightweight texture, the serum quickly absorbs into the skin, leaving no stickiness and instantly creating a smooth finish.
KEY INGREDIENTS AND BENEFITS
1. 7 Types of Multi-Molecular Weight Hyaluronic Acid Complex
Hyaluron molecules can be found in all living organisms, helping to maintain proper moisture levels in the body, thereby supporting skin elasticity. This hydrophilic ingredient is known for its ability to hold 1000 times its own weight in water.

Key benefits:
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Hydrates and moisturizes skin
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Maintains elasticity, leaving skin smooth and plump
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Balances water content in the skin
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Helps reduce the appearance of fine lines
2. Proteoglycans
Proteoglycans are glycosylated proteins naturally present in the human body (primarily in connective tissue, subcutaneous tissue, and cartilage). In the skin, Proteoglycans are mainly found in the dermis. Proteoglycans offer numerous beneficial effects for the skin, such as:
- Deeply moisturizes and softens the skin due to its extremely high water-retention capacity. Proteoglycan molecules can hold 30% more water than Hyaluronic Acid. Furthermore, women aged 30 and above often experience a decrease in subcutaneous Proteoglycans, so using topical products containing Proteoglycans helps replenish the lost amount, enhance skin hydration, and maintain healthy skin.
- Proteoglycans act as growth factors effective in wound healing, promoting cell proliferation, regenerating new skin cells, and preventing scar formation.
- Proteoglycans create a favorable environment for subcutaneous cells to grow and function, while also supporting the dermal cushion structure, aiding in collagen fiber binding, preventing signs of aging, and sagging, wrinkled skin, and maintaining firm, smooth, and elastic skin.

3. Niacinamide
Multi-functional skincare ingredient:
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Brightens and balances skin tone.
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Moisturizes, prevents transepidermal water loss, and enhances skin hydration.
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Strengthens a healthy skin barrier.
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Anti-inflammatory, soothes skin, reduces irritation.
4. Allantoin
Allantoin is a natural ingredient extracted from the leaves or roots of the Comfrey plant. Certified as an EWG Grade 1 ingredient (lowest hazard), Allantoin is commonly used in skincare products for sensitive or problematic skin, with excellent soothing and anti-irritant effects.

Key benefits:
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Soothes skin, reduces irritation and redness.
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Moisturizes, improves rough skin, leaving it smooth.
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Strengthens a healthy skin barrier.
5. Ceramide NP
Ceramide is a key component, accounting for approximately 50% of the factors that constitute the skin's protective barrier. Ceramide is known as a natural protective layer that helps prevent moisture evaporation from the skin and strengthens a healthy skin barrier. In addition, Ceramide also helps protect the skin against external environmental aggressors and maintains the skin's youthful appearance.
One of Ceramide's proven outstanding properties is anti-aging. To visualize this, you can compare it to bricks and mortar. If skin cells are the bricks, Ceramide acts as the mortar that binds the bricks together. Ceramide helps maintain strong bonds between skin cells, forming a protective layer that prevents moisture loss and simultaneously helps combat skin damage caused by environmental factors. It also helps keep the skin soft and plump.

Key benefits:
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Builds and reinforces the skin's protective barrier.
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Maintains skin moisture, prevents dehydration, keeps skin soft and smooth.
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Protects skin from external aggressors, effectively preventing aging.
6. Amino Acid Complex
A complex of 18 essential amino acids that make up the Natural Moisturizing Factor (NMF), helping the skin retain moisture better and reduce moisture evaporation. Additionally, the Amino Acid Complex also prevents and improves wrinkles by reducing collagen degradation and promoting dead skin cell shedding, thereby resulting in healthy, smooth, and firm skin.
Key benefits:
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Increases NMF to help skin retain moisture better
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Reduces collagen degradation
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Promotes cell regeneration, creating a smooth and firm skin texture.
7. Peptide Complex
The multi-functional Peptide Complex in the formula includes Acetyl Hexapeptide-8, Copper Tripeptide-1, Oligopeptide-29, Oligopeptide-32. This complex stimulates the production of Collagen, Elastin, and Glycosaminoglycans in the skin, acting as a natural protector, repairing damaged DNA cells, stimulating the skin's self-healing mechanisms, minimizing aging effects, and preventing premature aging.

Key benefits:
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Stimulates Collagen and Elastin production
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Hydrates the skin, forming a water-retaining layer and preventing trans-epidermal water loss.
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Strengthens a healthy skin barrier.
DIRECTIONS FOR USE
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After cleansing and toning, apply oh!oh! HA serum to the entire face and neck.
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Gently massage until the serum is fully absorbed into the skin.
STORAGE
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Store in a cool, dry place, away from direct sunlight or high temperatures.
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Close the cap tightly after each use.
INGREDIENT LIST
Water, Dipropylene Glycol, Propanediol, Hydrolyzed Sodium Hyaluronate, Niacinamide, Sodium Hyaluronate, Glycerin, Butylene Glycol, 1,2-Hexanediol, Pentylene Glycol, Diethoxyethyl Succinate, Arbutin, Allantoin, Pinus Sylvestris Leaf Extract, Panthenol, Soluble Proteoglycan, Ethylhexylglycerin, Caprylyl Glycol, Dipotassium Glycyrrhizate, Illicium Verum (Anise) Fruit Extract, Sodium Phytate, Centella Asiatica Extract, Sodium PCA, Lecithin, Sodium Lactate, Arginine, Hydroxyethyl Urea, Mandelic Acid, Ethyl Ascorbyl Ether, Aspartic Acid, PCA, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Tocopheryl Acetate, Ceramide NP, Histidine, Phenylalanine, Hydroxypropyltrimonium Hyaluronate, Sodium Acetylated Hyaluronate, Hydrolyzed Hyaluronic Acid, Acetyl Hexapeptide-8, Copper Tripeptide-1, Oligopeptide-29, Oligopeptide-32, Hyaluronic Acid, Sodium Hyaluronate Crosspolymer, Palmitoyl Pentapeptide-4, Potassium Hyaluronate
Volume: 30ml
Origin: Korea
Brand: oh!oh!