On April 15, 2025, oh!oh! Vietnam, together with Miss H'Hen Niê and the Gaia Nature Conservation Center, were present at Cuc Phuong National Park to carry out a small but meaningful action – planting trees to restore natural forests, contributing to preserving the green lungs for the future.

During this trip, the delegation planted 700 trees including Gổi xanh (Michelia mediocris) and Gỗ mun (Ebony) – precious native species that play an important role in creating canopy cover, retaining soil, conserving water, and re-establishing a sustainable forest ecosystem. This was not merely a planting activity, but also a way for each person to embed responsibility and love into the land they live on.

From early morning, the atmosphere at Cuc Phuong was bustling. The delegation members – including the oh!oh! team and close companions – moved into the forest together, listened to shares from the conservation team, and began the tree-planting journey with all their excitement and sincerity.

Ms. Huyen Do – Founder and Director of Gaia Nature Conservation Center shared: “When we plant trees together, it’s not just an act of environmental protection, but also a way for each person to sow a part of love and responsibility into Mother Earth.”

Miss H'Hen Niê – who has accompanied Gaia many times in environmental programs – could not hide her joy: “Every time I go tree planting, I feel an even greater love for nature and for this journey. I am very grateful to oh!oh! Vietnam and everyone who came with me today. With each tree we plant, we put a little love into it, hoping that one day it will grow into beautiful green areas, nurturing a richer ecosystem.”

Mr. Linh Bui – External Relations Director of oh!oh! Vietnam – also spoke on behalf of the team: “We are very grateful to Gaia, Miss H'Hen Niê, and Cuc Phuong National Park for creating conditions for oh!oh! and our partners to experience such a meaningful day. oh!oh! Vietnam always believes that sustainable development cannot be separated from living responsibly with nature and the community.”

After the sharing session, Miss H'Hen Niê took the first shovel, kicking off the planting journey. Each small sapling was placed in the ground, carrying many hopes for a fresh forest. 

Dr. Lao Thien Huong and Dr. Luong My Hanh – close partners who always accompany oh!oh! Vietnam – also actively contributed to planting trees, adding positive energy to the bustling atmosphere in the ancient forest of Cuc Phuong.

The program is part of the ESG activities that oh!oh! is actively implementing in Vietnam. Because we believe that sustainable beauty comes not only from healthy skin but also from green lifestyle choices and living responsibly with nature and the community.

The delegation members – from doctors to management teams – did not shy away from the heat, working together to cultivate the first green shoots. The tree-planting atmosphere was filled with laughter, excitement, and an unforgettable positive spirit.

That day's tree-planting journey concluded with smiles, muddy footprints, and eyes gleaming with pride.

For oh!oh!, this is not the end, but the beginning of many other green journeys ahead.