The “friendly library” project not only ignites a passion for reading but also creates a healthy and beneficial playground for students, contributing to improving the overall quality of education at the school.

Inauguration ceremony of the Friendly Library at Ea Tir Primary School (Đắk Lắk)

“Friendly Library” – The Key to the Future

On May 15, 2025, representatives of T-Cell Joint Stock Company – the exclusive distributor of the oh!oh! brand in Vietnam – along with Miss H’Hen Niê inaugurated the “Friendly Library” at Ea Tir Primary School, Ea H'Leo District, Đắk Lắk Province. In addition to inaugurating the library, the company also presented meaningful gifts to students in particularly difficult circumstances in the locality.

The “Friendly Primary School Library” model aims to build a reading habit for primary students, with the goal of helping them become independent readers in the future, equipped with reading skills and habits. The “friendly library” space is built on the criteria of: safety – intimacy – inspiration. Unlike traditional libraries, friendly libraries are designed to be lively, colorful, with open reading areas, flexible tables and chairs suitable for young children, and many reading promotion activities such as: reading together, storytelling, illustrating, etc.

At the inauguration ceremony, hundreds of students and teachers were present to experience the new space of the “Friendly Library”. Many teachers expressed their joy at having an additional tool to support teaching, which helps to stimulate students' interest in learning. The school representative shared: “The “Friendly Library” project is not only a meaningful material gift but also carries great spiritual value. The library helps students become more interested in reading and learning, and also supports teachers in innovating teaching methods.”

Mr. Linh Bui – T-Cell External Relations Director, and Miss H’Hen Niê
inaugurating the “Friendly Library”

The colorful childhood space of the “Friendly Library”

oh!oh! x H’Hen Niê: Igniting knowledge in the Highlands

In recent years, oh!oh! has invested heavily in educational and community programs. With this vision, the “Friendly Library” project is a practical step, not only providing books but also creating an inspiring space – where a passion for learning is nurtured and self-learning skills are developed for primary students.

Mr. Linh Bui, T-Cell External Relations Director, shared: “We don't just provide books or material aid; we want to create a connected school ecosystem where children are inspired and have the opportunity to develop independent thinking. Each library is a seed of knowledge, and we are committed to nurturing these seeds with serious investment and long-term companionship.”

Mr. Linh Bui – T-Cell External Relations Director, speaking at the ceremony

As a native of the Central Highlands, Miss H’Hen Niê has accompanied oh!oh! throughout the project's implementation. H’Hen Niê's presence has strongly inspired the children here. “The library is not only a place to read but also a place for children to nurture their dreams. I am deeply moved to see the eager eyes of the children as they step into such a new learning space for the first time,” H’Hen Niê shared at the library inauguration ceremony.

 Miss H’Hen Niê with students at Ea Tir Primary School

More than just a tangible structure, the “Friendly Library” is also a symbol of oh!oh!’s and Miss H’Hen Niê’s aspiration to spread knowledge, hoping to ignite dreams and cultivate the future for the young generation across Vietnam.